Commune
Commune is a sub-brand created by Compendia. Commune was designed to foster community, collaboration, and connection through a series of events that merge wellness, culture, and social interaction. While Commune currently focuses on events, the long-term vision is to grow into a physical space—a cafe or co-working venue—where these values can continue to thrive.
-
In building Commune, Joe and I encountered two main challenges:
Creating a sub-brand that served as an independent event series and fit within the larger Compendia brand under CoFolk Ltd.
Developing a sustainable business model for Commune that allowed for profit while staying true to the brand's values—supporting global collaborations that matched Compendia's principles.
The aim was for Commune to become financially self-sufficient while promoting community and well-being, including partnerships with global brands focused on sustainability, wellness, and connection.
-
As co-founders of Commune, Joe and I collaborated closely to create the brand. We shared the tasks of developing the brand identity, organizing the events series, and finding ways to grow it authentically and sustainably. We worked on the business model to monetize the events while staying true to our values. We also identified opportunities for partnerships with global brands that matched our mission. Additionally, I oversaw the curation, marketing, and creative direction of each event, while Joe and I shaped Commune's long-term vision together.
-
Commune is a series of events, including supper clubs, wellness workshops, and running meetups, aimed at creating shared experiences. Each event focuses on wellness, culture, and community, reflecting the values of Compendia and CoFolk Ltd. The name "Commune" highlights collaboration and collective action, central to CoFolk Ltd's brands. We aim for Commune to be a sustainable business by partnering with global companies that share our values, allowing them to connect with our audience. Each event supports local businesses, strengthens attendee connections, and creates opportunities for global partnerships. Our vision is to develop Commune into a physical space for daily gatherings, work, and ongoing events to enrich the Compendia community.
-
Commune has launched in the Compendia ecosystem, attracting more participants to events that foster meaningful connections and well-being. By building genuine partnerships, we create opportunities for global brand collaborations. Our next step is to establish a physical café and co-working venue for year-round community engagement, enhancing our brand, ongoing events, and daily collaboration within CoFolk.
-
Client: Compendia / CoFolk Ltd
Project: Commune (Sub-Brand for Events and Future Co-Working Space)
Concept, Business Model & Curation: Sam Harrons & Joe
Location: Norwich, UK
